V11 | Instagram & YouTube Influencers Now Available

To help brands expand their creator partnerships and improve cross-platform outreach, Influx now supports Instagram and YouTube creator data, along with upgraded filtering and profile capabilities. This release makes multi-platform creator discovery and outreach faster, more precise, and more actionable.

✨ What’s New

1. Instagram & YouTube Creator Integration

Influx now includes:

• 40M+ Instagram creators

• 9M+ YouTube creators

It enables you to discover and evaluate creators across TikTok, Instagram, and YouTube in one place. You can also initiate outreach directly via email from the platform.

2. Advanced 7-Metric Creator Filters

Find the right creators faster with granular filters across seven core metrics spanning creator attributes and content performance:

Creator Attributes:

• Region

• Follower count

• Gender

• Contact availability (email)

Content Performance:

• Category / niche

• Average views

• Average engagement rate

These filters help you pinpoint niche creators or high-performing talent based on both audience and content signals.

3. Unified Multi-Platform Creator Profiles

Creator profiles now support multi-platform data updates. View Instagram, YouTube, and TikTok metrics side-by-side for a complete picture of each creator’s reach and performance—making collaboration decisions faster and more informed.

🚀 Try It Today

Log in to Influx and head to the Creator Library to explore new Instagram and YouTube data, refine searches with advanced filters, and start emailing creators directly from the platform.