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How to Mass Message TikTok Creators via DM?

Still sending DMs to creators one by one? Influx DM outreach, powered by TikTok's official API and our proprietary cloud system, reaches 10,000+ creators in just 3 minutes—boosting efficiency by 300%!

TikTok US Creator Targeted Invitation New Rules Update:

The maximum number of daily targeted bulk invitations is now determined by store GMV. Previously, both local and cross-border stores had a daily cap of 10,000 invitations. Under the new rules, the limit is based on the store's GMV over the past 30 days.

  • Currently fully effective for cross-border stores

  • Rolling out for local stores

    • Under $2K GMV: 2,000 creators/week (creators ≤20K followers)

    • 2K−50K GMV: 7,000 creators/week

    • Over $50K GMV: No limit

📝Step-by-Step Guide

1

Navigate to Your Campaign

Go to Campaign > Campaign Management and select the campaign you want to use for influencer outreach.

2

Filter Your Target TikTok Creators

Use the filters Status (Campaign Status), Contact Status, and Tag to narrow down the influencers you wish to invite via DM.

Select them and click "Direct Message" to open the DM editor.

Tips:

Click "Direct message all" to instantly select all creators in your campaign!

3

DM Editor Fields

How to Use the DM Editor?

  • Shop – Choose the store you want to send the DM from.

    Note: Ensure the store’s region matches the TikTok influencer’s region; otherwise, ineligible influencers will be filtered out.

  • Message Type – Choose between text-only messages or product card messages.

  • Recipients – The influencers you selected before opening the DM editor will be pre-selected. Click the "+" button to add or remove recipients.

    Note: Some influencers may not be eligible due to region restrictions or missing storefronts.

  • Body – Write the message content.

  • Product Card – Select a product from the dropdown list, which automatically pulls items from your selected store.

  • Filter Influencers – Exclude certain influencers from receiving messages by setting these conditions:

    • Exclude influencers who have received X number of DMs (range: 1-5).

    • Exclude influencers who received a DM within the last X days (range: 1-7).

    Note: Both conditions work as an intersection, meaning only creators meeting both criteria will be filtered out.

  • Preview – View the message in the right panel before sending.

4

Send DM Messages

Click "Send" to dispatch the DM. The message will sync automatically to the TikTok Shop seller center.

5

Track DM Messages

Go to the Message Center > DM > Send History to track your sent messages. Replies from influencers will appear here as well, syncing with TikTok Shop’s seller center.

Click to Learn More

  1. Quick-Replies Function

Use the Commonly used words function to add preset common phrases to your messages with one click, ensuring efficient and simple communication with creators.

6

Reply to Creator DMs in Message Center

Use Message Center to continue conversations and negotiate collaborations.

🎊You did it!

Using Influx's bulk DM outreach moves influencer marketing into a new era of automation and high response rates!

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