# Product Features

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#### 🔮 **What is Datech Influx?** <a href="#chan-pin-jie-shao" id="chan-pin-jie-shao"></a>

**Datech Influx** is an all-in-one TikTok Influencer marketing platform designed for brands, e-commerce sellers, and agencies to streamline influencer marketing. Integrating **creator discovery, bulk outreach, campaign management, content tracking, and team performance analytics**, Influx enables end-to-end intelligent management of influencer collaborations—from initial contact to conversion—closing the loop on influencer marketing ROI and ensuring every marketing dollar drives quantifiable sales.
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<table data-view="cards"><thead><tr><th></th><th></th><th data-hidden data-card-target data-type="content-ref"></th></tr></thead><tbody><tr><td>🌎 <strong>Creator Discovery</strong></td><td>keyword search, competitor bestsellers, influencer export</td><td><a href="/pages/Zg9jKkbHdpqefynviVoQ#id-1.-creator-discovery">/pages/Zg9jKkbHdpqefynviVoQ#id-1.-creator-discovery</a></td></tr><tr><td>⚡ <strong>Bulk Outreach</strong></td><td>email, DM, targeted invites, message center</td><td><a href="/pages/Zg9jKkbHdpqefynviVoQ#id-2.-bulk-outreach">/pages/Zg9jKkbHdpqefynviVoQ#id-2.-bulk-outreach</a></td></tr><tr><td>🎨 <strong>Influencer Management</strong></td><td>campaigns, tags, samples, influencer CRM</td><td><a href="/pages/Zg9jKkbHdpqefynviVoQ#id-3.-influencer-management">/pages/Zg9jKkbHdpqefynviVoQ#id-3.-influencer-management</a></td></tr><tr><td>📊 <strong>Data Tracking and Analysis</strong></td><td>sales data, advertising data</td><td><a href="/pages/Zg9jKkbHdpqefynviVoQ#id-4.-data-tracking-and-analysis">/pages/Zg9jKkbHdpqefynviVoQ#id-4.-data-tracking-and-analysis</a></td></tr><tr><td>🎯 <strong>Team Performance Management</strong></td><td>parent-child accounts, performance tracking</td><td><a href="/pages/Zg9jKkbHdpqefynviVoQ#id-5.-team-performance-management">/pages/Zg9jKkbHdpqefynviVoQ#id-5.-team-performance-management</a></td></tr><tr><td>🎈 <strong>Ongoing Innovation</strong></td><td>explore more possibilities</td><td><a href="/pages/Zg9jKkbHdpqefynviVoQ#ongoing-innovation">/pages/Zg9jKkbHdpqefynviVoQ#ongoing-innovation</a></td></tr></tbody></table>

***

<h2 align="center">1. Creator Discovery</h2>

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#### 🌏 Key **Features:**

1. 🌟 **Massive Reach, Global Access:** Powered by real-time TikTok official data synchronization, covering 40 million+ top-tier influencers worldwide across all industries.
2. **18+ Precision Filters to Identify High-Potential Creators:** Industry-leading 18+ refined filtering dimensions across four core aspects—creator profile, audience demographics, content performance, and sales performance—enabling quick matching with high-conversion potential targets.
3. **Multi-Dimensional Profiling for Scientific Fit Assessment:** Integrates key creator metrics including sales performance, video analytics, and audience insights to help brands comprehensively evaluate collaboration feasibility and avoid inefficient partnerships.
4. **Efficient Management to Build a Reusable Creator Database:** Flexibly categorize interested creators into a sustainable, reusable high-value creator database, achieving a closed-loop workflow from discovery and filtering to management.
   {% endhint %}

### **1.1 Industry-leading TikTok Creator Database**

Powered by real-time TikTok API data synchronization, **Influx Search** aggregates **40M+ global creators**, breaking TikTok Shop's backend limitations to increase contactable creators by up to **500%**.

<figure><img src="/files/iAoQdHpqdWsYlySgMqBb" alt=""><figcaption></figcaption></figure>

### 1.2 Multi-Dimensional Precision Filtering

Influx offers **18+ industry-leading filters** across four core dimensions: **creator profile, audience demographics, content quality, and sales performance**—boosting match accuracy by **80%** versus manual searches.

Brands can quickly identify high-conversion partners using key metrics like **creator type, region, GMV, fulfillment rate, and commission rate**—ensuring every invitation is precise and efficient.

<figure><img src="/files/LAl5yhxARQniQDEb9ECt" alt=""><figcaption></figcaption></figure>

### 1.3 Keyword-Powered Discovery

With Influx’s keyword search, target creators instantly using **IDs, brand names, product categories, or keywords**. Whether identifying competitors' collaborators or experts in your niche, Influx filters **high-potential creators** in one click—accelerating partnership scaling and conversion.

<figure><img src="/files/3dgMScHlE6Pc9AzSxFI6" alt=""><figcaption></figcaption></figure>

### 1.4 In-Depth Creator Profiles

Influx creator detail pages centralize critical metrics for rapid partnership evaluation:

* **Sales Performance**: GMV, products sold, GPM, GMV per 1k orders;
* **Video Analytics**: Total videos, average views, engagement rate, and per-video view/like data;
* **Audience Insights**: Gender ratio, age distribution.

Multidimensional data enables scientific assessment of creator fit and conversion potential—making invitation decisions data-driven.

<figure><img src="/files/pTOhOdULcmXRnsQhKxmg" alt=""><figcaption></figcaption></figure>

### 1.5 One-Click Creator Organization

Save promising creators to **Favourites or Campaigns** to build long-term partnership libraries. Group and track creators by campaign goals for efficient, accurate influencer management.

<figure><img src="/files/2o0baC5bnhJ6vb3vJwF0" alt=""><figcaption></figcaption></figure>

### 1.6 Export Creator Data

Export filtered creator lists with two options:

* **Export creator basic data**: One-click Excel export covering **25 KPIs** across profiles, sales, content, and audience demographics—enabling long-term analytics.
* **Export creator data including contact information(Exclusive)**: Adds **WhatsApp and email** contacts to bypass intermediaries—boosting contact efficiency and conversion rates while building traceable creator databases.

<figure><img src="/files/R8FBJgRgVKJvmkNDVEdO" alt=""><figcaption></figcaption></figure>

***

<h2 align="center">2. Bulk Outreach</h2>

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#### ⚡️ **Key Features:**&#x20;

Within Campaigns, Influx supports bulk outreach via **email, direct messages (DMs), and Targeted Collaboration.**

1. **🌟Cloud SaaS System (Exclusive)**: Native **TikTok API integration**—no plugins/VPNs. Tasks run **on cloud** servers uninterrupted, device/browser-agnostic.
2. **🌟Maximum Efficiency (Exclusive)**: Contact **10,000 creators** per batch; reach 1,000 creators/minute.
3. **Zero-Latency Collaboration**: **Multi-store, multi-account, multi-device** parallel execution.
4. **🌟Unified Message Center**: TTS Affiliate Center messages sync instantly to Influx for seamless replies and follow-ups.
   {% endhint %}

<figure><img src="/files/yLQThFH8S6r9hF1mzbqE" alt=""><figcaption></figcaption></figure>

### 2.1 Bulk Email Outreach

Leveraging **Influx's proprietary cloud system and high-reputation sending domains**, send up to 1,000 emails per batch, with a maximum capacity of 2,000 emails per hour.

* **Cloud-Based Delivery**: All email outreach tasks are executed via Influx’s official cloud backend—**zero dependency** on plugins or local devices. Emails sync instantly to creators’ TikTok clients with no regional restrictions, ensuring stability and security.
* **High-Reputation Domains**: Utilize **overseas high-quality domain emails** or configure brand-owned domains to guarantee **>80% deliverability** and up to **8% reply rates**, significantly boosting collaboration efficiency.
* Sending Modes:
  * **Smart Send**: Automatically delivers emails during creators’ peak engagement windows.
  * **Schedule Send**: Customize timing to align with global time zones and market needs.
* Template Reuse: Save and reuse frequently sent invitation templates to eliminate repetitive editing, reducing operational time by 70%.
* Follow-Up Automation: Track real-time email statuses, pinpoint high-potential creators who **read but didn’t reply**, and initiate one-click secondary outreach to persistently increase conversion rates.

From invitation to reply, experience end-to-end efficiency, security, and stability while reaching massive high-quality creators.

<figure><img src="/files/ITS26ouYZ9jdD3wifi4y" alt=""><figcaption></figcaption></figure>

### 2.2 Bulk DM Outreach

Powered by TikTok’s official API and Influx’s cloud system, batch-send DMs to 10,000 creators in one click.

* Messaging Flexibility: Send text or product cards to convey brand and product details upfront, minimizing back-and-forth communication.
* Real-Time Sync: All DMs synchronize instantly with TikTok Shop Affiliate Center. Track detailed engagement metrics to optimize outreach strategies.

<figure><img src="/files/7OlMZXs9HjqCjKyivick" alt=""><figcaption></figcaption></figure>

### 2.3 Targeted Collaboration Bulk Invites

Reach 10,000 creators within 3 minutes via **exclusive TikTok API integration**, achieving **90%** success rates.

* **Personalized Setup**: Batch-configure **multi-product/multi-commission** campaigns for precision targeting.
* **Full-Sync Tracking**: All communication logs sync with TikTok Shop Affiliate Center. Monitor invites metrics (*invited creators*, *showcase adds*, *published content creators*) to refine collaboration strategies.

<figure><img src="/files/NsIVa2oQaD8A3NwCwZae" alt=""><figcaption></figcaption></figure>

### 2.4 Smart Creator Filtering for Outreach

When setting up **email/DM/Targeted Collaboration** batches, apply filters to automatically exclude creators **invited/replied** within X days or in specific campaigns. Avoid duplicate outreach, conserve quotas, and focus only on high-potential targets.

<figure><img src="/files/5rMEMejEKhV72lQqhizx" alt=""><figcaption></figcaption></figure>

### 2.5 Unified Creator Communication Hub

Manage all email, DM, and Targeted Collaboration threads in Influx’s **Message Center**—chat with creators as seamlessly as instant messaging.

* **End-to-End Traceability**: View real-time chats to historical archives without switching platforms.
* **Efficient Organization**: Filter conversations by contact status and **star** priority threads.

<figure><img src="/files/Ye5SHFEXy49HRi7rK4Hb" alt=""><figcaption></figcaption></figure>

#### **2.5.1  Insert Commonly Used Words**

Create and label **Commonly Used Words** for different scenarios. Quickly identify and reuse saved messages during follow-ups to boost reply efficiency and ensure team consistency.

<figure><img src="/files/TwFoBF1reQlZAtM2kMCC" alt=""><figcaption></figcaption></figure>

#### **2.5.2 Product Card Sharing**

Share **Product Cards** directly in DMs to help creators instantly grasp promotion details, increasing reply rates and conversion efficiency.

<figure><img src="/files/UvQR1FoMofSo22UkbGgC" alt=""><figcaption></figcaption></figure>

#### **2.5.3 Comprehensive Outreach Analytics**

Track campaign-wide performance and per-creator status via **Email History, DM History, and Target Collaboration Lists**.*Example (Email History)*:

* **Delivery Rate**: Ensure messages reach targets
* **Open Rate**: Measure content appeal
* **Reply Rate**: Gauge collaboration intent
* **Bounce Rate**: Identify invalid contacts

Drill into individual creator statuses to pinpoint high-potential prospects who opened but didn’t reply. Trigger **Follow up** instantly to increase conversions.

<div><figure><img src="/files/qDWE5U0Id9JKnQiVc0U5" alt=""><figcaption></figcaption></figure> <figure><img src="/files/rGbmpODpFtJJRC5SHIzi" alt=""><figcaption></figcaption></figure></div>

***

<h2 align="center">3. Influencer Management</h2>

### 3.1 Create Campaign

Influx enables brands to flexibly Create Campaign based on stores, product lines, or target markets, with real-time visibility into communication and collaboration progress across all campaigns.

* **Product Campaigns**: Focused on driving sales, ideal for collaborations with creators who have Showcases.
* **Content Campaigns:** Aimed at brand exposure or promoting non-purchasable products/services.

<div><figure><img src="/files/Hib4IcaJs5zG2OqeDnb6" alt=""><figcaption></figcaption></figure> <figure><img src="/files/QEWApNF68eiKEG0BMf0F" alt=""><figcaption></figcaption></figure></div>

#### **3.1.1 Multi-Channel Creator Addition**

Add creators to Campaign via two methods:

1. Search Influencers: Use **18+ filtering dimensions and keyword search** in Search to identify high-match creators.
2. Upload Creators: **Batch-import** creator lists (e.g., top-ranking creators, competitor collaborators) for centralized management.

<figure><img src="/files/1Y3XcKXEv0kaDl3IlKA1" alt=""><figcaption></figcaption></figure>

#### **3.1.2 Smart Creator Filtering**

When adding creators via search/bulk upload, manually enable filters to **automatically exclude** creators already **invited or replied** in specific Campaigns—eliminating duplicates and boosting operational efficiency.

<div><figure><img src="/files/Cn5Ebrfh1v3xwaTKp3ZA" alt=""><figcaption></figcaption></figure> <figure><img src="/files/FT76BziRuepsxjrdG2ze" alt=""><figcaption></figcaption></figure></div>

### 3.2 Creator Workflow Management

#### **3.2.1 Creator Collaboration Statuses**

Systematically track progress across **9 collaboration statuses**, covering the full influencer marketing lifecycle:Not Invited → Invitation Sent → Collaborated → Shortlisted → Shipping → Shipped → Drafted → Ready to be Published → Published.

Manually update statuses; the system auto-syncs to **Dashboard** and **Creator CRM** views. Teams gain full visibility to avoid duplicate outreach and deadline risks.

<figure><img src="/files/InOf53ZkZBMIVoLRx6Ca" alt=""><figcaption></figcaption></figure>

#### **3.2.2 Tags**

Build custom tagging systems for granular creator management.

* **Batch Tag**: Apply tags (e.g., "Blacklist", "Repeat Partner") to individuals or groups.
* **Visibility Control**:
  * Organizational Visibility: Share campaign progress across teams.
  * Personal Visibility: Private tags for individual tracking.

Accelerate creator screening, evaluation, and reuse for sustainable partnership scaling.

<figure><img src="/files/MD9FUv6naSlIS3NDx8Fd" alt=""><figcaption></figcaption></figure>

#### **3.2.3 Creator CRM**

Turn every collaboration into reusable creator assets, transforming historical data into a powerful tool for future high-efficiency partnerships. The CREATOR CRM centrally manages complete profiles of all partnered creators, enabling precise filtering and efficient management.

* **Full collaboration records:** Consolidates creator basic info (username, follower count, category, region), public data (sales performance, audience insights, video metrics), and collaboration details (campaign name, status, video GMV, etc.)
* **Custom tag management:** Flexibly builds creator attribute libraries for batch filtering high-quality resources
* **Repeat collaboration filtering:** One-click identification of reusable creators based on historical performance
* **Transparent team collaboration:** Supports adding key info (**quotes, contact details, sample shipping addresses**) to ensure efficient team synchronization

Quickly filter top creators and accurately assess partnership value in new campaigns, building a sustainable high-value resource pool for creator operations.

<div><figure><img src="/files/0Nb3T3BuTfNpzgmSFZ43" alt=""><figcaption></figcaption></figure> <figure><img src="/files/cMToVAkWUkAd0qeJOl5h" alt=""><figcaption></figcaption></figure></div>

#### **3.2.4 Sample Delivery Management**

Influx provides dual-channel sample delivery management to efficiently track shipping progress:

* **TikTok Shop Shipping Sync:** When creators request samples, Influx enables centralized processing of **TikTok Shop sample applications** with real-time tracking of sample approval and logistics status for end-to-end shipping management.
* **Offline Shipping Batch Import:** For creators invited through Influx, merchants can **batch-import tracking numbers** and manage shipping information.

Both online and offline sample deliveries can be centrally managed on a single platform with full visibility, significantly improving processing efficiency and collaboration experience.

<div><figure><img src="/files/HVQw5JQHMTDmG1wyjN7g" alt=""><figcaption></figcaption></figure> <figure><img src="/files/3gTBadnBUv99ngwW8oOj" alt=""><figcaption></figcaption></figure></div>

#### **3.2.5 Content Collaboration & Review**

Brands and creators can **complete draft reviews and modification feedback** on the same platform until finalizing video content, reducing cross-platform communication time costs and preventing information loss.

<figure><img src="/files/uBxiBzJqDz7PVsItc2fZ" alt=""><figcaption></figcaption></figure>

***

<h2 align="center">4. Data Tracking and Analysis</h2>

### 4.1 Shop Videos Dashboard

Influx's proprietary Dashboard tracks end-to-end campaign performance with full-link visibility from video metrics to sales results, enabling real-time optimization.

* **Real-Time Shop Sync (Exclusive)**: TikTok API-powered synchronization of **Affiliate Order/Video data** ensures zero-latency accuracy.
* **Granular Analytics**: Drill down by shop, campaign, video, order, or product to identify growth opportunities.

<figure><img src="/files/uQOX9UqrfZKtJGKLxQ0Z" alt=""><figcaption></figcaption></figure>

### 4.2 Uploaded Videos Dashboard

After uploading creator video links, view core metrics per campaign:

* **Views**
* **Likes, Comments, Shares**
* **Sales Generated**

Through the Uploaded videos, you can visually evaluate the actual performance of each campaign, accurately track the true influence of every video, completely eliminate "data blind spots" in creator collaborations, and provide reliable basis for subsequent optimization.

<figure><img src="/files/G8IKG7Q16HImaMsPmzfB" alt=""><figcaption></figcaption></figure>

### 4.3 Ads Report

Influx integrates **organic and paid video data** for centralized tracking. The self-developed reporting engine with customizable structures supports flexible **dimension selection** (shop, product, creator, campaign, ad objective) and **core metrics** (cost, ROAS, revenue, impressions, CTR, CPM, CPC), enabling quick setup of customized marketing analysis models.

* **Custom Reports:** Deep dive into ad performance by day/week/month.
* **Full-Funnel Metrics:** Monitor from cost to conversion for real-time **ROI tracking**.
* **Precision Comparisons:** Evaluate across ad objectives, creatives, and materials to optimize strategies.

The Ads Report provides comprehensive insights into different ad combinations, helping brands identify high-ROI ads for scientific budget allocation and continuous optimization.

<figure><img src="/files/u4F9VZqID504dRmp5Pea" alt=""><figcaption></figcaption></figure>

### 4.4 Export Collaboration Data

Export creator video performance and sales data from campaigns to help you quickly review collaboration progress and provide data support for subsequent operational decisions.

* **Precision Review:** Export content engagement and sales results of partnered creators to evaluate new product promotion effectiveness.
* **Retargeting:** Quickly filter creators with prior collaborations to encourage new product additions, boosting repeat partnership rates.
* **Resource Migration:** Export sales-performing creator data from closed shops and reach them via TARGETED COLLABORATION or PRODUCT CARDS for seamless partnership transfers.
* **Creator Asset Building:** Batch save contact details of high-frequency premium creators for ongoing communication and long-term partnerships.

<figure><img src="/files/tSCtY5GfqjFdHxT66x3g" alt=""><figcaption></figcaption></figure>

***

<h2 align="center">5. Team Performance Management</h2>

{% hint style="warning" %}

#### 🎯 **Key Features:**

1. **Unified multi-account operations**: Manage multiple stores and accounts simultaneously with flexible permissions, enhancing operational efficiency and control.
2. **Efficient influencer pool building**: Dedicated creator ownership avoids duplicate outreach, accelerates resource accumulation, and expands collaboration reach.
3. **Track campaign data & performance**: Visualize team/individual progress through multi-dimensional data to drive precise, results-driven collaborations.
   {% endhint %}

### 5.1 Parent-Child Account Collaboration

Influx provides Parent-Child Account functionality for seamless teamwork:

* **Unified structure**: Each parent account represents a company, creating/managing multiple child accounts with **shared email sending quotas and data export limits** to maximize resource utilization.
* **Flexible permission assignment:** Assign store and outreach permissions to child accounts while independently tracking member outreach data for performance evaluation.
* **Data isolation:** Ensures **secure separation** between accounts and stores to prevent cross-access or misoperations.

<figure><img src="/files/GhEnr3CgMeAb7sZShgNN" alt=""><figcaption></figcaption></figure>

### 5.2 Creator Collaboration Tracking

Gain real-time execution visibility and quantify results at every stage:

* **Team performance overview**: View all members' creator **operation data** filtered by account, campaign, action time, and GMV generation time to identify bottlenecks and allocate resources.
* **Individual progress:** View the number of creators invited, number of creators replied, number of collaboration videos uploaded, and GMV performance of creators and videos within specified time ranges, providing **clear visibility into the** **team's BD performance** and data support for optimizing workflow and improving achievement rates.

<div><figure><img src="/files/tQlmvSs3QXU8O6p6scs4" alt=""><figcaption></figcaption></figure> <figure><img src="/files/7J3PZyStPhNfXPk6cbj3" alt=""><figcaption></figcaption></figure></div>

***

<h2 align="center"><strong>🎈</strong> Ongoing Innovation</h2>

{% hint style="info" %}
Beyond solving current influencer marketing challenges, we look forward to exploring more possibilities with you.

**Coming soon:**

* Custom Messaging
* AI Smart Replies.
  {% endhint %}

#### Need Help?

| <img src="/files/oHyAxRw6uMztkvgY28XT" alt="" data-size="line">  <support@influx.datech.ai> | <img src="/files/oMCmGb3d7PPLm47NmEfS" alt="" data-size="line">  [WhatsApp](https://wa.me/message/WIQCGJNSFBBUK1) |
| ------------------------------------------------------------------------------------------- | ----------------------------------------------------------------------------------------------------------------- |


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