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How to Efficiently Manage Creator Resources?

In overseas marketing, efficiently managing and accumulating creator resources is key to ensuring long-term partnerships and successful campaign execution. Influx [Influencer management] provides an end-to-end solution from discovery to collaboration, significantly enhancing creator evaluation efficiency and team collaboration.

📝Step-by-Step Guide

1. Add Creators to Campaigns or Favourites

When identifying multiple high-potential creators, directly add them to specific campaigns or favourites lists to accumulate long-term partnership resources. Centrally match and track creators based on different campaign goals to improve management efficiency and precision.

1

Check the box beside creator avatars, or batch-select creators by entering quantities at the top

2

Click "Add to Campaign" or "Add to Favourites" to centrally manage and continuously track creator performance

2. Influencer management

2.1 Favourites

In [Creator Management > Favourites], you can manage creators with greater flexibility:

  • Bulk add preferred creators to favourites

  • Quickly categorize and filter using tags (e.g., "High Potential", "Repeat Collaboration", "Blacklist") to efficiently identify different creator types

  • Bulk export creators to campaigns or generate Excel files for team sharing and task allocation

By utilizing the Favourites feature, you can not only build a proprietary creator resource library but also achieve long-term reuse and continuous expansion, fully unleashing the potential of creator collaborations.

2.2 ✨Creator CRM

In [Creator Management > Creator CRM], you can view and centrally manage all collaborated creator resources through multi-dimensional filters including creator name, tags, collaboration status, and update time, enabling precise identification of reusable high-quality relationships.

Comprehensive Historical Records

Organizational-level aggregation of all collaborated creator data covering key information:

  • Region, follower count, custom tags

  • Number of invitations sent and collaborations completed

  • Recently participated campaigns

  • Current collaboration status and contact status

Precisely filter high-quality creators to reduce blind outreach costs and make every connection more effective.

Detailed Creator Profiles

Click any creator to access complete profile details:

  • Basic Information: Username, followers, category, region

  • Public Data: Sales performance, video metrics, audience analytics, video details

  • Collaboration Information: Campaign data after invitation including campaign name, status, video GMV, and uploaded videos

  • Supplementary Information: Manually add quotes, contact details, shipping addresses, and other critical data. All team members can view and update in real-time, ensuring transparent collaboration and efficient synchronized communication!

Conclusion

The Influencer Management feature helps you transition from one-time outreach to long-term accumulation and refined operations, achieving a complete cycle from discovery and management to conversion. Experience Influx Influencer Management now for smoother team collaboration and more efficient, higher-value partnerships!

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