> For the complete documentation index, see [llms.txt](https://support.datech.ai/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://support.datech.ai/influx/influencer-management/creator-crm.md).
# How to Efficiently Manage Creator Resources?
In overseas marketing, efficiently managing and accumulating creator resources is key to ensuring long-term partnerships and successful campaign execution. Influx **\[Influencer management]** provides an end-to-end solution from discovery to collaboration, significantly enhancing creator evaluation efficiency and team collaboration.
## 📝Step-by-Step Guide
### **1. Add Creators to Campaigns or Favourites**
When identifying multiple high-potential creators, directly add them to specific **campaigns or favourites** lists to accumulate long-term partnership resources. Centrally match and track creators based on different campaign goals to improve management efficiency and precision.
{% stepper %}
{% step %}
#### Check the box beside creator avatars, or batch-select creators by entering quantities at the top
{% endstep %}
{% step %}
#### Click "Add to Campaign" or "Add to Favourites" to centrally manage and continuously track creator performance
{% endstep %}
{% endstepper %}
### **2. Influencer management**
### 2.1 Favourites
In **\[Creator Management > Favourites]**, you can manage creators with greater flexibility:
* Bulk **add** preferred creators to favourites
* Quickly categorize and filter using **tags** (e.g., "High Potential", "Repeat Collaboration", "Blacklist") to efficiently identify different creator types
* Bulk **export** creators to campaigns or generate Excel files for team sharing and task allocation
By utilizing the Favourites feature, you can not only build a proprietary creator resource library but also achieve long-term reuse and continuous expansion, fully unleashing the potential of creator collaborations.
### **2.2 ✨Creator CRM**
In **\[Creator Management > Creator CRM]**, you can view and centrally manage all collaborated creator resources through multi-dimensional filters including creator name, tags, collaboration status, and update time, enabling precise identification of reusable high-quality relationships.
**Comprehensive Historical Records**
Organizational-level aggregation of all collaborated creator data covering key information:
* Region, follower count, custom tags
* Number of **invitations sent and collaborations** completed
* Recently participated campaigns
* Current **collaboration status and contact status**
Precisely filter high-quality creators to reduce blind outreach costs and make every connection more effective.
**Detailed Creator Profiles**
Click any creator to access complete profile details:
* **Basic Information:** Username, followers, category, region
* **Public Data:** Sales performance, video metrics, audience analytics, video details
* **Collaboration Information:** Campaign data after invitation including campaign name, status, video GMV, and uploaded videos
* **Supplementary Information:** Manually add **quotes, contact details, shipping addresses,** and other critical data. All team members can view and update in real-time, ensuring transparent collaboration and efficient synchronized communication!
### Conclusion
The **Influencer Management** feature helps you transition from one-time outreach to long-term accumulation and refined operations, achieving a complete cycle from discovery and management to conversion. Experience Influx **Influencer Management** now for smoother team collaboration and more efficient, higher-value partnerships!
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