# Launch Your First Campaign
Datech Influx is an all-in-one TikTok influencer marketing platform designed to supercharge your brand growth. Discover creators who align with your brand voice, manage campaigns with data-driven insights, and streamline outreach via email (EDM) or direct messages (DMs). Ready to dive in? Letβs get started!
## **Step 1: Create Your First Campaign**
**π Where to start:**
{% stepper %}
{% step %}
Go to **Campaign** > **Campaign Management** and click **Create** (top-right corner).
{% endstep %}
{% step %}
**Name your campaign** and select its **purpose:**
* **Product Promotion**: Boost sales by partnering with creators who showcase products.
* **Content Promotion**: Increase brand awareness for non-purchasable services or non-sales-focused campaigns.
{% hint style="info" %}
**Pro Tip:**
*Add a TikTok Shop Product ID if promoting a specific item!*
{% endhint %}
{% endstep %}
{% endstepper %}
## **Step 2: Find Your Perfect Influencers**
**π Discover and filter creators:**
{% stepper %}
{% step %}
Head to **Discover Influencer** to explore creators.
{% endstep %}
{% step %}
Use **keywords** or filter by **18+ metrics** (e.g., engagement rate, audience demographics).
{% endstep %}
{% step %}
Check the boxes next to your top picks and click **Add to Campaign**.
{% endstep %}
{% endstepper %}
## **Step 3: Invite Influencers to Collaborate**
**π Reach out effortlessly:**
{% stepper %}
{% step %}
Go to **Campaign Management** and select your campaign.
{% endstep %}
{% step %}
Choose influencers and click:
* **Direct Messages**: Send TikTok DMs.
* **Send Email**: Use pre-built templates or customize your own.
* **Target Collaboration**: Send a tailored partnership invite.
{% hint style="success" %}
**π© Track invitations:**
Status updates from **Not Invited** β **Invited** once messages are sent.
{% endhint %}
{% endstep %}
{% endstepper %}
## **Step 4: Manage Communication & Negotiations**
**π¬ Stay organized in one place:**
{% stepper %}
{% step %}
Visit **Invitation > Message Center** to view all sent/received messages.
This hub handles everything: negotiations, content reviews, and final approvals!
{% endstep %}
{% endstepper %}
## **Step 5: Finalize Partnerships & Send Samples**
**π Seal the deal:**
{% stepper %}
{% step %}
In your campaign, update influencer statuses:
* **Invited Sent** β **Collaborated** (for confirmed partners).
* Add collaborators to **Shortlist** (status: **Shortlisted**).
{% endstep %}
{% step %}
Click **Send Samples**, upload tracking numbers, and watch statuses update:
* **Shortlisted** β **Shipping** β **Shipped** (when samples arrive).
{% endstep %}
{% endstepper %}
## **Step 6: Review Content & Approve Drafts**
**π₯ Collaborate on creative work:**
{% stepper %}
{% step %}
Once samples arrive (**Shipped** status), click **Invite to Upload Drafts**.
* Share the link with creators to upload drafts via **Campaign > My Campaign**.
{% endstep %}
{% step %}
Review drafts (**Drafted** status):
* Add feedback with **Comment on Drafts**.
* Click **Confirm as Final Version** to lock in content (status: **Ready to be Published**).
{% endstep %}
{% endstepper %}
## **Step 7: Track Performance & Celebrate Wins**
**π Measure your success:**
{% stepper %}
{% step %}
Go to **Dashboard > Shop Videos** to analyze:
* **Sales Metrics**: GMV, units sold, average order value.
* **Engagement Data**: Views, likes, shares, comments.
{% hint style="info" %}
*Click any video for detailed product performance!*
{% endhint %}
{% endstep %}
{% endstepper %}
## **πππ Youβre All Set!**
With Influx, youβve just streamlined influencer partnerships, content creation, and performance tracking. Time to watch your brand grow! π
#### Need Help?
| 
| 
[WhatsApp](https://wa.me/message/WIQCGJNSFBBUK1) |
| --------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | ------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- |