How to Use Tags to Manage TikTok Influencers？

As your list of TikTok shop influencers grows, managing them can quickly become a challenge. That’s why Influx offers a powerful Tag Management feature — designed to help you easily organize, filter, and batch-manage your influencers with precision.

With tags, you can group influencers by campaign stage, product interest, conversion performance, and more — giving you full control over your influencer operations.

You can manage your TikTok influencers in two main areas:

• Campaign Page: Go to Campaign Management, select a campaign, and manage the influencers under that campaign.

• Favorites: Go to Influencer Management → Favorites, and manage your bookmarked influencers there.

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1. Creating a New Tag

Want to assign a brand-new tag to an influencer? You can create one directly in the tag editor.

Here’s how:

1

Head to the campaign’s Details Page.

2

Hover over the Tags column for any influencer, and click the pencil ✏️ icon.

3

In the pop-up editor, type your new tag name.

4

Choose the visibility setting:

• Individual: Only you can see it

• Organization: Visible to your entire team

5

The new tag will be created and automatically selected.

6

Click Save to apply the tag to that influencer.

Private tags are only visible to you; team-visible tags are shared across your organization.

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2. Adding Tags to Influencers

You can tag influencers individually from either a Campaign page or the Favorites section to keep your influencer lists organized and filterable.

Steps:

1

Go to a Campaign Details Page or your Favorites.

2

Hover over the Tags column and click the pencil icon.

3

Check or uncheck the tags you want to assign or remove.

4

Click Save.

Each influencer can have up to 50 tags.

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3. Filtering Influencers by Tags

Once you’ve added tags, you can quickly filter influencers to find exactly who you’re looking for.

Steps:

1

At the top of the Campaign or Favorites page, click the Tags filter box.

2

Select one or multiple tags.

3

Influencers with any of the selected tags will be shown.

Multiple tag filtering is supported. An influencer only needs to match one of the selected tags to appear.

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4. Managing All Tags

Need to create, edit, or delete tags in one place? Use the Tag Management Panel.

Steps:

1

In a Campaign or Favorites page, click the Manage Tags button inside the Tags filter box.

2

In the tag management window, you can:

• Create new tags (private or team-wide)

• Edit tag names or change visibility

• Delete tags (note: only admins can delete team-wide tags)

All created tags will automatically appear in your influencer tagging editor so you can use them anytime.

Only admins can delete tags marked as team-visible.

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5. Batch Add & Remove Tags

Need to manage tags for multiple influencers at once? Save time with the Batch Tagging feature.

✅ Batch Add Tags

1

On a Campaign or Favorites page, select multiple influencers.

2

Click Batch Add Tags.

3

In the tag editor, check the tags you want to apply (you can also create new tags here).

4

Click Save — those tags will be added to all selected influencers.

❌ Batch Remove Tags

1

Select multiple influencers.

2

Click Batch Delete Tags.

3

Select the tags you want to remove.

4

Hit Save to confirm.

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Wrap-Up

Influx’s Tag Management system is built to streamline your influencer operations. Whether you're grouping by campaign stage, running quick filters, or applying changes in bulk, tags make everything faster, clearer, and more organized — so you can focus on building winning campaigns.