How to Connect with TikTok Influencers?

Influx offers multiple channels to help you connect and collaborate with TikTok Shop influencers in your niche. Once you’ve created a campaign, identified your ideal TikTok influencers, and added them to the campaign, you can reach out through email, direct messaging (DM), or targeted collaboration plans. Below is a step-by-step guide on how to use each method effectively.

Method 1: Connecting via EDM

1

Go to Campaign > Campaign Management and select the campaign you want to use for influencer outreach.

2

Filter Your Target TikTok Creators

Use the filters Status (Campaign Status), Contact Status, and Tag to narrow down the influencers you wish to invite via email.

Select the influencers and click "Send Email" to open the email editor.

3

Compose Your Emails

In the email editor, craft your invitation message for collaboration. Influx provides various customization components to help you create a branded and engaging email.

How to Use the Email Editor?

4

Send Your Email

You can further customize your email-sending settings:

  • Schedule Send – Select a date and time for automatic email delivery.

  • Auto Follow-Up – If the recipient doesn’t open the email within 24 hours, Influx will resend it automatically.

  • Smart Sending – Influx analyzes past data to determine the best sending time and automatically optimizes the schedule.

Once your email is ready, click "Send" to deliver your invitation to TikTok creators.

How to Send Emails with a Branded Suffix?

To send emails with your branded suffix, refer to Brand Domain Verification Guide for setup instructions.

Method 2: Connecting via DM (Direct Message)

1

Go to Campaign > Campaign Management and select the campaign you want to use for influencer outreach.

2

Filter Your Target TikTok Creators

Use the filters Status (Campaign Status), Contact Status, and Tag to narrow down the influencers you wish to invite via DM.

Select them and click "Direct Message" to open the DM editor.

3

DM Editor Fields

In the DM editor, craft your invitation message for collaboration.

How to Use the DM Editor?

4

Send DM Messages

Click "Send" to dispatch the DM. The message will sync automatically to the TikTok Shop seller center.

5

Track DM Messages

Go to the Message Center > DM > Send History to track your sent messages. Replies from influencers will appear here as well, syncing with TikTok Shop’s seller center.

Use Message Center to continue conversations and negotiate collaborations

TikTok Shop syncs DM messages daily, but you can click the "Refresh" button in the top-right corner to manually fetch the latest messages.

TikTok’s Official DM Limitations & Possible Sending Failures
  1. Weekly DM limits apply only to TikTok creators who haven’t replied or who haven’t received a message from you before.

  1. Limits reset every Sunday at 12 PM (UTC-8) based on your last 30-day GMV.

Method 3: Connecting via Targeted Collaboration Plans

You can create and send a TikTok Shop Target Collaboration through DM, which will sync to the TikTok Shop seller center.

1

Go to Campaign > Campaign Management and select the campaign you want to use for influencer outreach.

2

Filter Your Target TikTok Creators

Use the filters Status (Campaign Status), Contact Status, and Tag to narrow down the influencers you wish to invite via email.

Select them and click "Target Collaboration" to open the collaboration plan editor.

3

Fill in the Collaboration Details

Fields are identical to those in the TikTok Shop seller center.

In the collaboration plan editor, craft your invitation message for collaboration.

How to Use the Target Collaboration Editor?

4

Send the Targeted Collaboration Invitation

Click "Create" to send the targeted collaboration invitation.

5

Track the Collaboration Request

Check Message Center > DM > Send History to track the invitation’s status.

Invitations sent via Influx will sync to TikTok Shop’s Affiliate Center, where you can also review them.

Conclusion

Influx provides a seamless way to connect with TikTok influencers through multiple channels — email, DM, and targeted collaboration plans. By leveraging these methods, you can efficiently build influencer partnerships and grow your brand’s presence on TikTok Shop.

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